The 'Nikon is doomed' narrative is getting old

January 23, 2021


It's pretty sad what kind of a garbage dumpster photography Youtube has become. 

A lot of these Youtubers started their channels some five to ten years ago because of their love for photography, and a lot of them were initially Nikon shooters. Then they realized they can make more money off of shilling for Sony, Canon and Fuji, and Nikon became a kind of a punching bag. Now that Nikon has caught up and even surpassed competition in the mirrorless sphere, they decided to go after their financial struggles. If you follow photography Youtubers you might think Nikon is the only camera maker struggling right now, but that's far from reality. Every company is dealing with a shrinking market and pandemic woes, that affect their supply chain, production, and overhead costs. Nikon might be the most transparent as to what they're doing to adapt to this new situation, which these Youtubers use for cheap content. There's no value in watching these videos. Nikon is not going down any time soon, that's obvious to anyone with a half of brain. Better spend you time going out and enjoying photography (if you can).

Here's a proper look at how Nikon is currently doing:

2 comments:

  1. Nikon came out recently and said that Brexit might interrupt supply and shipping. Canon said the same thing, yet only Nikon seems to get coverage.

    ReplyDelete
  2. The Angry Photographer is the worst for this rhetoric, he is such a Fuji shill now that he just loves twisting facts against any other company

    ReplyDelete

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